As one of the pioneer digital advisors in Asia, Endowus has become one of the most trusted investment institutions. Over the years, they’ve managed to make their app one of the easiest and most straightforward to use.

Investors can use their Singpass to open accounts hassle-free. However, take note that opening an account and making some transactions can take around 3 to 5 days.

We like that they have a stellar ‘Investing 101’ course which guides beginners through the basics. It breaks down many of the terms that new investors might not know and provides insight into why certain financial decisions matter.

Although they advertise no hidden fees, some investors may find their required principal amount of $10,000 to be a bit steep. 

Endowus shines the most with its customer service. If their chatbot fails to answer any queries, their experts will proactively research out to customers and offer help.

Tailored approach and easy portfolio tracking

“I’ve been using Endowus for some time now and am thoroughly impressed with the platform. Their approach to investing is clear, transparent, and tailored to individual goals, which gives me great confidence. The ease of tracking my portfolio and their focus on long-term growth have made a real difference for me. With a substantial portfolio under management, I’ve appreciated how Endowus provides me with peace of mind, knowing my investments are in capable hands. I highly recommend Endowus to anyone looking for a reliable, straightforward investment platform.”

Mason Li, Google Review

Increased confidence level in investing

“Endowus is a great investment platform. Easy to use with good client support. My confidence level in investment increased after start using the platform. The platform has good combination of equity, debt with various risk level options. I sincerely thank the whole team for the great support and particularly appreciate the help from Jillian Ng to setup my entire CPF and Cash portfolios.”

M.E Baskaran, Google Review

moomoo’s app is immediately eye-catching because it’s jam-packed with thrilling features for investors. The app has plenty of charts and indicators that can help users inform their decisions.

Many would be happy to know that there is no minimum amount needed to open an account with them. They give premium courses to those who deposit more than $100, but this can be done at any time.

Since moomoo heavily prioritizes security, the verification process can be quite lengthy when opening an account. However, it only takes around 1 to 3 days to have your account up and running, plus you can contact their agents about issues 24/7.

The only glaring downside to moomoo is that the app has so many features that it lags. This may result in some trading delays that can be disadvantageous to investors.

Smooth transactions and easy-to-use interface

“Moomoo is an excellent platform for trading. I have been using it for several years. Transactions have been smooth and the interface of the app is also easy to use. You can browse the market and follow trends with a single click. Will recommend for anyone to try it!”

Shining Loo, Google Review

Attractive referral program, would recommend

“My colleague recommended me to Moomoo and I’m so glad to have downloaded the app for my easy access to trading. Not new to trading but using Moomoo was fuss-free. I can track the different shares I added as my favourite to see their daily movement of share price. Link my bank account to buy anytime I want on Moomoo. The referral program was attractive and that was how I got into Moomoo through my colleague. All the tips on how to trade, daily news on the markets all in one app. Recommending my friends to use Moomoo too.”

Stella Chen, Google Review

Oanda has amassed a loyal customer base throughout the years and it’s obvious why. They’ve managed to make their platform uncomplicated and they take care of their investors.

Opening an account is effortless. There’s no minimum amount needed and investors can start trading on the same day. They also give their premium account users exclusive perks such as conditional rebates and access to their market experts.

They offer a variety of charts, instruments, and compiled market insights to all of their users, regardless of what account tier they’re on. And we especially like that they host webinars for those interested.

One thing to watch out for, however, is that they’re not always very responsive. It can take a while to reach their customer support to resolve an issue.

Helpful and beneficial support assistance for traders

“I used Oanda many years ago. Had 2 account managers previously until Gwen took over. This was then I realize Oanda had many other support assistance for the traders which were very beneficial. Gwen was very helpful and professional in handling trader account needs. Well done Gwen!”

Kelvin Lim, Google Review

Excellent service and attentive account managers

“Oanda’s Premium account service is excellent! They even teach you how to trade from Basic to Advanced. And they have attentive account managers who will help you in any way they can. Please continue the good work!”

Des D, Google Review

Despite Syfe being a younger company than most, they’ve already established themselves as the preferred app of many investors. 

With this app, it takes around a day or two to open an account, but it’s up to investors how much they’d like to open it with. Additionally, their customer service provides speedy assistance for any questions or problems.

Syfe’s app is easy to use and their transactions are so smooth that it can be a great entry point for newbie investors. They also offer financial resources such as articles and e-books to further educate their members.

A drawback that should be noted though is that sometimes the app experiences delay when it comes to withdrawing. This may be a turn-off for investors who wish to gain access to their returns immediately.

User-friendly platform and hassle-free transactions

“Syfe has been a great choice for my investment needs. The platform is user-friendly, making transactions smooth and hassle-free. I feel assured knowing that my investments are safe and well-managed. The customer experience has been top-notch, with a responsive support team always ready to assist. A special mention goes to Kenny Wong, who has been managing my account. His direct feedback have been incredibly valuable in guiding my investment decisions. Overall, Syfe provides a seamless and secure investing experience, and I highly recommend it for anyone looking to grow their wealth.”

Cath L., Google Review

Seamless and efficient customer service

“Recently I had written to Syfe contact centre for assistance. I was definitely wowed by the customer service team’s seamlessly handling my queries. I would recommend Syfe team to anyone who is looking for great service, professionalism and efficiency. From the initial to the completion of the task they had provided exacting standard of impressive customer service. I give them full marks for service.”

Yin Mei Loo, Google Review

If you want an investment app that’s straight to the point, uSmart SG is the one for you. They’ve managed to take away all the unneeded distractions, and just kept their interface as clean and as minimal as possible.

Still, they allow for a customizable experience that investors can tailor to their needs. Even better, they don’t ask for a minimum amount to open an account and they can get your account activated in less than 1 business day.

The uSmart SG app also provides plenty of tips that can help new members learn more about investing. Along with this, there are educational videos and articles related to stocks and investing on the app.

The only catch is that both the app and customer service response can be slow at times, which may hinder some investment transactions.

Provides educational investment materials

Great way to learn how to invest. The app provides a number of stock market related videos and also has personal finance articles written by experts. What I like the most is the Watchlist feature where you can put up stocks you want to watch and follow their trends in the market.

Do Duy Luong, Google Review

Simple interface and helpful chat function

For new investors who are keen on investing in the stock market but do not know where to start, this is a great platform to start with. The interface is simple and easy to understand. With the help of the chat function, questions can be raised by the user and answered by experts who will guide you on this journey.

Kang Hock Luan, Google Review